I love the opportunity to shoot food photography in the studio. We recently had the chance to work with Smokewood Foods, manufacturer of tostada shells, chili mixes and taco tubs to work on their food photography for their website and promotional materials. It was a privilege to collaborate with TopSide Media who helped with the art direction and Tracy O’Shaughnessy from Designgrrl Studio for the web design. Great food shots were particularly important for Smokewood Foods because a lot of their product is ordered online wholesale by schools and public institutions. Thankfully Smokewood’s owner recognized the importance of quality food photography, having an advertising background. With such a great group of fun, down-to-earth people, my food stylist Kristina Wolter and I were were overjoyed to collaborate on this project.
During the preproduction meeting, Kristina and I raved over the authentic Western-themed props that made the perfect backdrop for this delicious, rugged food. Shot at Photogroup Studios, the food shoot went off without a hitch. For the chili shot, we used the old cowboy hat Smokewoods’ owner has worn over many years as well as a lasso on a distressed board backdrop. For the tostada shots Kristina picked through produce, finding the best garnishes, grilling the meat to perfection (she has her food styling tricks!), and grating the perfect lacy cheese.
Another shot included showing their taco tubs product and how they can be used. Mostly sold to schools, our task was to update and modernize an image of a boy eating a taco tub. We utilized Zephyr Talent agency’s Phoenix Cash who was a delight to work with. The best way to get a natural looking “eat and grin” shot is to have the model repeatedly go through the motions of moving the product towards their mouth on cue and take many, many shots. We ended up with plenty of great shots to choose from.
We were thrilled to work with this account and help them get some delicious food imagery for their website. Check out some of the images below and on their updated website at www.smokewoodfoods.com